I spend a small amount on Adwords and that is pretty much it. I gave up on Bing PPC. Facebook Ads aren't suitable for my market. Linked Ads ar too expensive. I tried Reddit Ads, but that was a disaster. See also:
What about sites like bitsdujour? I get an email with deals from them every so often (that I subscribe to) and have spent money on licenses after finding software that I liked.
https://successfulsoftware.net/2025/12/22/is-the-golden-age-...