You know how they took operations, re-christened it "DevOps", and made it the responsibility of the dev team without commensurate increase in hiring or pay or education?
account management seems different. the developer relations folks have more purple hair and technical skills.
account managers are suits who come in at the start to sign the contract, and again later when everyone involved has fucked up to try and salvage the business relationship.
Not OP, but I think it’s a general observation that a lot of the high visibility devrel folks tend to have fairly colorful personalities. This often extends to hair color. Charity Majors would be a good example of this kind of person (though she’s not in devrel).
So yes, alternative. Colorful hair, lots of visible tattoos, etc. A contrast to the sales folks, who are typically the opposite.
That, but for account management.