You know, some people view their phone in an intimate, personal way - not much different from their car - so the idea that Apple feel it is their phone and not your phone is rather insulting. Such expectations don't exist when interacting with services.
I've taken two jailbroken iphones into Apple for warrantee work, with Cydia and MyWi sitting there plain as day. I've never had them tell me I couldn't do that to their phone.
I think people are letting their feelings about the App Store color everything about Apple. Ironically, the people with the strongest feelings are the people who least have to put up with it, since they understand how to get around it, whether that be jailbreaking and using Cydia for apps, using web applications, or going with Android.